The documentary about a 30-day McDonald's diet made $22 million, earned an Oscar nomination and put Spurlock on the map. He later retreated from Hollywood after admitting to sexual misconduct.
I’d say he single handedly killed the supersize option at McDonald’s. Though I don’t think this was the point of his documentary, I still think it’s a massive accomplishment by a single person.
Well it’s debatable just how much influence it had, officially McDonald’s says that the documentary had no effect on their decision.
Buttttt they took it off the menu and started highlighting their healthy options just 6 weeks after it’s release, which is a pretty standard corporate timeline to react to something sooo yea
Admitting a negative documentary impacted your decision making just invites more to be made. Obviously it was the reason. Obviously they’ll never say that.
I will never forgive this guy for at the very least being a major contributing factor in having the supersize fries taken off the menu >:(
I’d say he single handedly killed the supersize option at McDonald’s. Though I don’t think this was the point of his documentary, I still think it’s a massive accomplishment by a single person.
Well it’s debatable just how much influence it had, officially McDonald’s says that the documentary had no effect on their decision.
Buttttt they took it off the menu and started highlighting their healthy options just 6 weeks after it’s release, which is a pretty standard corporate timeline to react to something sooo yea
Admitting a negative documentary impacted your decision making just invites more to be made. Obviously it was the reason. Obviously they’ll never say that.