This article sucks. The original quote could be talking about anything, because it’s so vague. It could be about legitimate criticisms of the game, or it could be nonsense like people yelling about Sweet Baby and DEI. There’s no way to know, but the author of the article would clearly like you to ascribe it to something rational that still makes Ubisoft the bad guy.
EDIT: Original tweet is from a MAGA guy, so it’s very easily actually about shitty people.
Especially with the gamergate 2.0 that’s opening a new article-specific case on Wikipedia court for the first time in 8 years…
Can you elaborate? I haven’t heard about this.
https://en.wikipedia.org/wiki/Assassin's_Creed_Shadows#Protagonists
Edit: Man, downvoted by someone without reply for providing sourced information
How can you wish a company to fail
Very easily, actually.
I mean, a bit of context may go a long way here.
How can you wish a company to fail simply because they do not cater to you or that the produce does not please you is beyond me. We are all on the same boat, please please please, stop spreading hate, we should all uplift each other instead of bringing each other down.
I get it, pithy joke, why let it pass, but still.
The context is irrelevant because nobody wants Ubisoft to fail because they don’t make content that caters to them. It’s a strawman argument. Does this Director of Monetization want to uplift his competitors? Absolutely not. He would love if all his competitors failed. Yet he gets on his high horse saying we must uplift his corporate venture to extract as much money as possible because we’re all in this together??
I would be a lot more willing to agree with you if “nobody” hadn’t been driving a massive harassment and hate campagin complaining about “DEI”. I mean, it pops up explicitly right in the comments of the piece linked here. “Nobody” has been busy.
I can’t believe we haven’t learned anything since “it’s about ethics in games journalism”. “It’s about monetization in AAA games” now, apparently.
FWIW, I don’t know this guy, but I don’t believe for a second that he would love it if his competitors failed. People have a wild, distorted idea of how AAA game development works and how people making it (leadership included) look at these things. The guy went online to say he’s frustrated at seeing industry insiders siding with an online hatred campaign and people are all dogpiling because hey, his title sounds like the thing I don’t like, so the assholes being assholes online must be justified this time.
Look, much as the heavily online audience likes to pretend otherwise, most people making these games are perfectly nice, care about what they do and even have some degree of attunement to their audiences. Corporate dynamics are more than capable of producing dysfunctional results without an evil mastermind pulling the strings.
Also FWIW, I mostly agree with him. If you’re in the games industry get the hell off of LinkedIn comments at all (as Chassard just learned the hard way), but especially don’t be on LinkedIn cheering for colleagues doing badly. That’s just rude and unprofessional. You are allowed to keep your opinions offline and should exercise that right when it comes to commenting on your colleagues’ livelihoods.
Look, much as the heavily online audience likes to pretend otherwise, most people making these games are perfectly nice, care about what they do and even have some degree of attunement to their audiences.
Sure, most people involved in these projects do. But for any given team, if you told me you knew for a fact that exactly one person in that team wasn’t, and asked me who I thought that person was, I’d guess “the money guy” every single time.
I want most all big companies to fail. Those running it ruined the companies, and the planet. Fuck em and let them all burn and rot.
These companies have never been loyal to consumers, why the hell should anyone give a damn if they exist tomorrow. Not like they will actually honor their warranties anyways, or they just replace garbage with more garbage.
Ubisoft needs to get used to not owning a business anymore.
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Ubisoft MBA: Why is everyone so mean to us, we’re only trying to take your money and provide you sub-par entertainment!
The Ubisoft monetization director has the gall to call others non-decent humans? Now that’s newsworthy.
Every public accusation is a confession.
My shelf is full of Ubisoft games. I’m playing one right now in fact, Farcry 2.
Thing is, I’ve bought a lot of them based of my love of the series, and the truth is, all the recent one’s have sucked. Farcry 2,3,5, primal, AC black flag, rocksmith 2014, anything splinter cell, ghost recon wildlands, all amazing games.
Farcry 6, AC anything after black flag, breakpoint, the new rocksmith, I hated them all. Not because I want to see a company fail, but because the games just don’t have the mechanics I enjoy.
I’ve spent a lot of money in good faith because ubisoft made some of my favorite titles, but I’m done. The only games I might buy at this point on faith are GTA6, Kingdom come Deliverance 2, and Subnautica 2.
I won’t buy anything ubisoft again until I’ve seen multiple reviews telling me exactly why I’m going to love this one.
I played plenty of Ubisoft games and I believe the only game I beat was Immortal fenyx rising. I like farcry 3 & black flag but I never got to finish playing because live service games took up all my game time.
I also tried AC Odyssey and Valhalla more than once and the longest I managed was under 20hr before calling it quits.
I don’t hate their games I just don’t enjoy playing them and I don’t see myself buying anything Ubisoft because their games are just not my cup of tea as much i want it to be.
We don’t have to respond seriously to that, right? He’s clearly non-decent. Pointing and laughing seems like the appropriate response.
Maybe they should turn that mirror on themselves. Take a long look at the ‘non decent humans’ within their own ranks:
Senior Ubisoft employee. Don’t be mean and criticised us. Celebrate our shitty choices and track record. Think of the developers.
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“Monetization Director at Ubistft”
Get fucked, dickbag!
What an absolutely dogshit headline.
“What is even more revolting, is coming on LinkedIn and seeing the same comments from people within the industry… How can you wish a company to fail simply because they do not cater to you or that the produce does not please you is beyond me. We are all on the same boat, please please please, stop spreading hate, we should all uplift each other instead of bringing each other down,” said Chassard
He didn’t blame anyone for the gaming industry being bad right now. He stated it was bad, and explained why certain groups acting a particular way were hurtful and counterproductive.
Y’all get up in arms about literally any poorly written headline, and then watch all these people reply and explain how he did actually say that gamers are indecent humans who are the cause of the decline of the gaming industry.
First off,
“How can you wish a company to fail simply because they do not cater to you or that the produce does not please you is beyond me.”
This isn’t the reason people want Ubisoft to fail. Far from it, in fact. People want Ubi to fail because of how the company has conducted itself and how bad their products have declined. Wanting a company to fail because they make a bad product is a perfectly valid viewpoint. In fact, it is the very essence of how a free market should work. Bad things failing is a good thing.
Next,
“We are all on the same boat, please please please, stop spreading hate, we should all uplift each other instead of bringing each other down,”
No, there is no “WE”. There is “YOU” and everyone else. Chassard, the Monetization Director, above all else, does not have the players’ best interest in mind. His very existence means that elements of fun will be locked behind a purchase. He is the literal enemy in this scenario, so no, we are not on the same side. And nothing he has or ever will do as a monetization director is uplifting in any way.
I agree with you that the headline is poorly worded, but Chassard’s statement is still total bullshit in my opinion.
You know the part you quoted is specifically talking about negative comments coming from people who work in the gaming industry right? Not the people who buy the games but the people who make them.
The rest of your reply is irrelevant because you are attacking a strawman.
You didn’t address a single point I made.
You don’t even know what a strawman is.
You aren’t even participating in this conversation in good faith.
You’re literally being triggered into making an aggressive post because of your inability to control your own emotions and think rationally.
This is a very typical hollow response of a juvenile. You really are telling people a LOT about yourself by they way you’ve replied. Yelling strawman and providing absolutely nothing of substance isn’t proving any sort of point.
Well one of us is triggered thats obvious.